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Brands News - Page 6
Martin Sorrell's holiday reading recommendations
Sir Martin Sorrell, CEO - WPP, recommends a reading list for professionals and media advertising and communications as we approach the holidays.
Sir Martin Sorrell on sign-on bonus, procurement and more
Sir Martin Sorrell talks about the major events, intricacies and highlights in the communications, marketing and advertising universe that took place last month.
Why Vodafone's new TVC makes video sharing worthwhile
The latest ad spot showcases Vodafone's video streaming capabilities.
Publicis' Maurice Levy sends high tech season's greetings
Publicis Groupe's chairman and CEO Maurice Levy wishes the world as we approach the new year.
GroupM wins big at Yahoo! Big Chair 2013
Into its fourth edition, the awards this year saw 426 entries from 61 agencies.
Dettol, Dabbawalas join hands for safer Mumbai kitchens
Mumbai Dabbawalas serve Dettol kitchen gel to spread awareness on the importance of kitchen hygiene
P&G stands up for women in its latest campaign
P&G's #ShineStrong campaign urges you not to let labels hold you back
TVC: Himalaya on how a lip balm doesn't let conversations run dry
Conceptualised by Karishma Lintas, the humourous campaign highlights the brand message, 'Healthy lips make great conversations'.
WARC CEO Lousie Ainsworth on lessons for marketers
CNBC Storyboard's Pavni Mittal caught up with WARC's CEO, Louise Ainsworth and spoke to her about WARC's India plans
Meet Kartik Sharma, new MD, Maxus South Asia
Here's Karthik on the road ahead, how he is going to cope with the increased pressure and outlook for 2014
Tata Sky reaches new heights with its latest TVC
The film was conceptualised by Ogilvy & Mather and will run for four weeks
YouTube Rewind: What India watched in 2013
As 2013 comes to close, the list of top videos is a good reflection of the popular, fast growing and buzzing videos of the year.
Reckitt Benckiser appoints IPG as Indian media partner
In India, IPG has replaced ZenithOptimedia, who had previously held the contract.
Gurushishya: Titan redefines the joy of gifting
The TV spot aims to infuse warmth into the very moment a gift changes hands.
GroupM appoints Gaurav Hirey as Chief Talent Officer, South Asia
Hirey has been a part of GroupM since 2008 and is currently the Regional HR Director, APAC.
Thomas Cook presents snapshots of a traveller's mind
The campaign, titled 'Snapshots of the Mind', introduces the poignant recall of holiday photos, creatively animated to bring in the vibrant feel of a motion picture.
Honda Activa-i urges you to get ready to 'fly'
Watch the commercial conceptualised by Dentsu Marcom and produced by Electric Dreams Film Company
Myntra.com: 'Real Life Mein Aisa Hota Hai Kya'
Myntra.com's latest ad gives an innovative treatment to educate and captivate the audience on the perks of online shopping over offline.
Preity Zinta endorses Indica's 10-minute hair colour
Poised towards catering to aspirational category, the product promises to get you "gorgeous hair in 10 minutes".
DDB Mudra appoints National Strategic Planning Heads
Aditya Kanthy and Amit Kekre, currently Senior VPs, DDB Mudra, have been elevated to the role of National Strategic Planning Heads, DDB Mudra.
Flipkart for women who 'have everything and still nothing to wear'
The women's category launch campaign is a departure from Flipkart's inimitable kids who have become their brand identity.
It's back: Google's Great Online Shopping Festival from 11 Dec
The initiative was launched by Google last year to boost the adoption of online shopping in India.
PepsiCo Asia, Middle East, Africa announce top management appointments
D Shivakumar named chairman and CEO, India region; Gautham Mukkavilli named SVP, Business Transformation - AMEA
