Publicis' Maurice Levy sends high tech season's greetings
Publicis Groupe's chairman and CEO Maurice Levy wishes the world as we approach the new year.
Now, this has become ritual - Publicis Groupe's chairman and CEO Maurice Levy wishing the world as we approach the new year.
As he explains, he tries to try to do two things. "The first one is to be fun. So I'm trying to be fun, which is not easy for me. And second, to show that we are extremely advanced and innovative in technology," he says.
"This year is very different because what we've done is something that has never been done before. We were truly interactive; that's the reason why you need the desktop. Now, you not only need the desktop, you also need a webcam. Because, what we want to do is interact and to show that we understand who you are and with whom you are. So, if you're alone, you have one message. If you are two, you have another message. The messages increase with the more number of people you have. This is something which is a fantastic demonstration of the capability of our teams. I am very proud of them," Levy says.
It is fun. Go on, try it.
To take a look at #TheMoreTheMerrier message, click here.
Note: You will need a PC with a webcam to view the video.
Patil joins from Contract Mumbai where he was Creative Director for Cadbury and Asian Paints.
Today, the 400 employee strong, Indian full-service agency joined hands with Saatchi & Saatchi to become part of the Publicis India Family.