Online Marketing

Reasoning Launches Multi-Channel Online Retailing Solutions

MartJack is a blend of retailing with the Internet and mobile technologies keeping the new breed of tech-savvy customers in mind.

WebTrends, IBM Partner To Deliver Analytics Data

The partnership will incorporate the collection and analysis of visitor behaviour data into IBM WebSphere Portal software, creating a closed-loop content performance management solution.

Six Strategies For SMEs To Change Online Marketing

The traditional media advertising market is declining over recent years, but online advertising is increasing all the time.

IBM-created tech to help ads understand if you're introverted or extroverted

The need to understand a person’s like and dislikes, their behaviour and actions, in order to target online advertisements at them is never ending....

Retailers taking tech battle for shoppers to next level

The store of the future has arrived and it is threatening to leave technology laggards behind...