And things have changed, for my barber and me both.
Presenting the new ‘manthem’ (man anthem!) by Gillette, where the brand quirkily and musically announces the perfect solution to the shaving woes of men.
Gillette's ad is just that; unless it walks the talk, it's yet another brand hijacking a cause for profit
Does Gillette get to call itself a feminist ally while peddling the very product it shamelessly charges women more for just because it can?
Philip Kotler's marketing mantra, Mayawati and Akhilesh's alliance, Gillette's controversial ad; today's must-read stories
It's worth looking at what happened on Twitter barely 24 hours after Kotler tweeted his congratulations to Modi
Gillette’s “best” version of men are “great” guys who don’t assault others, don’t demean women, and are not generally indecent. That doesn't sound too hard, does it?
Gillette's latest ad campaign is a relevant take on toxic masculinity, #metoo and 'boys will be boys'
Gillette, popular for its tag line, 'the best a man can get' suggests in this ad campaign that it is now time to stop condoning problematic behaviour of men.
In a video released on his social media accounts, Neymar has owned up to play acting and diving in the World Cup, stating that his childish side is responsible for his behaviour.
It is best to stick to what you know. And Sergio Aguero certainly knows his football. No two doubts about that. If only somehow people could find a way to do other things through that one thing that they love to do and excel in, nothing could be better. Aguero seems to have cracked that code.
Why do some companies succeed in extracting value from customers while others are stuck with low-margin existence? Niraj Dawar says its because they focus on figuring out why customers buy
Gillette's new ad features the four-time World Player of the Year Messi and 17-time Grand Slam winner Federer in a two-and-a-half minute ad.
The regulator was also able to provide clarity and a direction to the market in areas like corporate governance and investor protection during 2013.
It happened behind the scenes of an ad shoot but has almost become the ad itself.