LifeSize Introduces Its Icon Series

LifeSize, a division of Logitech, has announced LifeSize Icon Series, its newly designed video system. The LifeSize Icon Series introduces a new, simplified user experience designed to make video communication so simple and intuitive that anyone can use it without training.

LifeSize is aiming to transform the video communication experience with the introduction of “smart video.” The LifeSize Icon Series’ smart video strips away all of the complicated processes inherent in video today, so users who have previously been intimidated by the cost and complexity of traditional video conferencing can now connect more efficiently and focus on what matters most – their business.

“Making a video call should not involve pressing a dozen buttons, deciphering a complicated remote control and navigating through an intimidating user interface,” said Simon Claringbold, general manager and vice president of LifeSize Asia Pacific. “It is those barriers, along with outrageous cost and an overwhelming burden on IT, that have dissuaded businesses from fully adopting video collaboration. The Icon Series puts the experience back in the hands of the users and the complicated technology disappears. LifeSize Icon Series is reinventing video conferencing by answering the call of what this industry has needed since its inception: a radically simplified user experience that any organisation can embrace. That’s smart video.”

The LifeSize Icon Series is tightly integrated with the LifeSize UVC Platform and its applications – including streaming and recording, firewall traversal, multiparty video calling and management – to make it easier for users to experience the full power of their platform. This integration also makes buying and supporting video conferencing more flexible and efficient, allowing companies to purchase only the applications their users need and scale as those needs grow.