Samsung's new premium home screen range will cost between Rs 1 - 3.5 crore

Aiming to change the in-home entertainment space, Samsung India on 18 September launched “LED for Home” in the country. The new home screen range is priced between Rs 1 crore to Rs 3.5 crore.

Also called “Active LED”, the first-of-its-kind LED is aimed at working professionals and millennials who prefer a cinematic experience on a super-premium screen.

The series includes 110-inch FHD, 130-inch FHD, 220-inch UHD and 260-inch UHD screens.

“This latest device is a consequence of us listening to our customers and understanding their wants and needs. We are dedicated in providing consumers with a wide range of cutting-edge display experiences,” Puneet Sethi, Vice President, Consumer Electronics Enterprise Business, Samsung India, said in a statement.

“LED for Home” comes with the HDR “Picture Refinement Technology” that brings together true-to-life imagery and clear visibility, which stays uniform and unaffected by ambient light in the surroundings.

“LED for Home” comes with the “HDR Picture Refinement Technology” that brings together brilliant, true-to-life imagery and crystal clear visibility, which stays uniform and unaffected by ambient light in the surroundings.

The “Active LED” is low maintenance and delivers long-lasting performance with a lifespan of over 100,000 hours, said the company.