Bobby Pawar

Publicis India's aggressive plans

Storyboard continues its coverage of Publicis India's plans for the future - something that's had the industry buzzing since last week, after the agency announced the hiring of three advertising heavyweights - Bobby Pawar, Partha Sinha and Ambika Srivastava.

Publicis acquires some much needed star power

The three have been appointed to the Publicis India board, and at the moment, will report to Nakul Chopra who is the CEO for South Asia. So what does this mean for the Publicis Groupe in India?

Ford and JWT India's ad mess

Ford Mess: Ford, JWT and WPP have overreacted

Ford's done the right thing by withdrawing a campaign which generated negative PR. They've even done the right thing by apologising. JWT and WPP are also correct so far as their apologies are concerned - but that should have been the end of that. Withdraw the ad, and go back to business as usual.

Senior JWT executive resigns over controversial Ford ad

The chief creative officer of the advertisement firm has resigned following the controversy over Ford advertisements depicting Silvio Berlusconi.

Park Avenue's beer shampoo gets a nod from the ladies in new spot

WeChat's new ads rope in a 'Jaat' boy and a buffalo to highlight new features

Badhao aapka impression: SRK, in new Nerolac Impressions ad

Ambuja Cement says it best, by saying nothing at all

FabIndia finds a creative partner in Publicis