India ace Kidambi Srikanth was rewarded for his sensational run this season as he grabbed a career-best ranking of World No. 2 after jumping two places in the latest BWF ranking released on Thursday.
He has created history by becoming the first Indian shuttler to enter the finals of three successive Superseries events but Kidambi Srikanth says his best is yet to come.
Kidambi Srikanth's sensational run, HS Prannoy's giant-killing spree and the rise of B Sai Praneeth – men have stolen a rare march on women in what has been a summer of content for Indian badminton this year.
Kidambi Srikanth bagged back to back men's singles titles at the Indonesian Open Super Series Premier tournament and the Australian Open Super Series event.
Post the Australia Open title, every corporate in town wants to be part of the Kidambi Srikanth photo frame, at least to explore the possibility of a marriage of brand with personality.
Kidambi Srikanth's patient and offensive play from backcourt allowed him to finally break the Chen Long jinx in the men's singles final at the Australia Superseries badminton tournament.
Australia Superseries: Prakash Padukone credits Pullela Gopichand for Srikanth Kidambi's 'great form'
Former players Prakash Padukone and Vimal Kumar credited the current national coach Pullela Gopichand for playing a huge role in Kidambi Srikanth's recent success.
Indian ace shuttler Kidambi Srikanth has caught the eye of top business firms after becoming the first Indian man to win back-to-back Superseries titles.
With Srikanth having stamped his class, rivals will keep an eagle-like eye on him on court. He will simply have to let the bird do the talking.
Australia Superseries: Kidambi Srikanth says winning consecutive titles is 'best phase of my career'
Kidambi Srikanth says it is the best phase of his career after beating Olympic and World Champion Chen Long in straight games to win his fourth Superseries title.
Australia Superseries: Kidambi Srikanth's astute tactics, controlled aggression key to success in final
Kidambi Srikanth knew he had a very real chance of administering the knockout punch to one of the three living legends of the sport, but that it required careful planning and execution. And, by God, did he do it in style!
Highlights Australia Superseries, badminton scores and updates: Kidambi Srikanth thumps Chen Long to claim title
Catch the live scores and updates from the final day of 2017 Crown Group Australia Open Superseries as Kidambi Srikanth takes on reigning Olympic champion Chen Long in the men's singles final.
Srikanth switched to an all-out attack from 9-6 in the opening stanza, after an initial period of wariness, when both players tried keeping each other away from the net by playing long rallies.
With age and experience of playing in big ticket tournaments, the application of mind is also sharper as far as Kidambi Srikanth is concerned.
Highlights Australia Superseries, badminton scores and updates: Kidambi Srikanth to face Chen Long in the final
Catch the live scores and updates from the penultimate day of 2017 Australian Open Superseries badminton tournament as Srikanth Kidambi takes on China's Shi Yuqi while Tai Tzu Ying faces a tough challenge.
Australia Superseries: Twitter reactions to Srikanth Kidambi's 'incredible' feat of making 3 successive finals
Here's how Twitter reacted to Srikanth Kidambi's emphatic win over Shi Yuqi in the semi-final of the Australia Open Superseries on Saturday.
Kidambi Srikanth continued his dream run and grabbed a third successive Superseries final spot at the Australian Open with a straight-game victory over China's Shi Yuqi on Friday.
Highlights Australia Superseries, badminton scores and results: Saina Nehwal, PV Sindhu bow out; Kidambi Srikanth enters semis
Catch all the live scores and updates from the quarter-finals of the 2017 Australia Open Superseries as PV Sindhu and Saina Nehwal face tough challenges.
Australia Superseries: PV Sindhu loses to Tai Tzu Ying in three-game thriller; Kidambi Srikanth enters semi-finals
It was heartbreak for PV Sindhu as she ended her Australia Open campaign after losing to World No 1 Tai Tzu Ying in a three-game thriller, while Kidambi Srikanth defeated B Sai Praneeth in straight games to enter the semi-finals of the Australia Open.
Tai Tzu Ying's love affair with Superseries events resembles a certain Li Xuerui whose style of play conquered the badminton circuit for years.