NETGEAR Releases Products For SMB Market

NETGEAR Technologies India Pvt. Ltd., has brought out a wide array of custom-built products for the Indian SMB customers. At the same time, for the wider reach, the company has also focussed on expanding its distribution relationships. NETGEAR has its products grouped into four major segments: Ethernet Networking, Broadband, Wireless Networking and storage, which include switches, adapters, secure wired and wireless routers, gateways and storage (NAS) boxes for the SMBs.

Patrick Lo, Founder, Chairman and Chief Executive Officer, NETGEAR INC, said, “India is a strategic market for us. We understand that the SMB sector India is growing aggressively. From the perspective of NETGEAR, our focus will be to bring new innovative products at a great value. Secondly, we will also focus on strengthening our market reach. We are investing in expanding our feet in the street so that we remain closer to the customers.”

“India is also a high-growth market vis-à-vis rest of APAC market, our clientele have grown manifold. It gives us immense pleasure that the third party (IDC DQ Channels) has rated us as the second largest networking company in the Indian SMB market. The heartening thing is that the difference between the number one and two is marginal. This gives us an impetus to be aggressive in the Indian market,” said Lo.

Atul Jain, Country Manager –NETGEAR Technologies, India & SAARC said, “This is the second visit of our founder Chairman, Patrick Lo to India which clearly suggests his interest and the company’s focus and commitment to this country. At the micro-level, our focus is to go deep into the smaller places and demonstrate our capabilities. We believe apart from metros, there is a huge market in B and C class cities, which are growing more than the metros. We are investing in channel training programmes, customers’ awareness programmes, road shows etc. to grasp these markets.”