WhatsApp becomes the second app after Facebook to reach two billion users benchmark

WhatsApp becomes the second app after Facebook to reach two billion users benchmark

Reuters February 13, 2020, 09:48:34 IST

WhatsApp said it had 500 million users in 2014 when Facebook bought it for $19 billion to boost its popularity.

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WhatsApp becomes the second app after Facebook to reach two billion users benchmark

Facebook-owned messaging app WhatsApp said on Wednesday it has amassed 2 billion users, becoming the second social media platform in the world to hit that milestone.

WhatsApp did not specify how it calculated the number of users, but said it had 500 million users in 2014, when Facebook Inc bought the mobile-messaging startup for $19 billion to boost its popularity, especially among a younger crowd.

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Image: Reuters

Facebook has been trying to boost revenue from its high-growth units such as photo-sharing platform Instagram and WhatsApp. It has been building out WhatsApp’s e-commerce tools, as it moves towards monetising the app.

WhatsApp in November launched a feature for small businesses, the main users for WhatsApp Business app, that offered them a “mobile storefront” to showcase their wares with images and prices.

Facebook had about 2.50 billion monthly active users as of 31 December, the company said .

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