Nintendo to stick with hardware platform strategy: CEO

Nintendo to stick with hardware platform strategy: CEO

FP Archives January 30, 2014, 08:03:35 IST

Nintendo Co Ltd President Satoru Iwata said on Thursday the company was sticking to its strategy centered on a combined hardware and software platform.

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Nintendo to stick with hardware platform strategy: CEO

Nintendo Co Ltd President Satoru Iwata said on Thursday the company was sticking to its strategy centered on a combined hardware and software platform, which has come under criticism after the flagship Wii U console posted disappointing sales.

Iwata said he did not take a pessimistic view of the future of video game consoles, a day after Nintendo posted dull quarterly earnings and announced a share buyback to soothe market worries about its future.

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Nintendo’s shares have come under heavy pressure since it announced earlier this month that it would post its third annual operating loss in a row.

Reuters

Written by FP Archives

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