tech2 News StaffApr 09, 2019 18:29:39 IST
Facebook has bowed to pressure from the European Commission and consumer authorities by revising its terms, making it clear what it does with users’ data and taking responsibility when data has been mishandled by third parties.
The world’s largest social network is under fire on both sides of the Atlantic over a number of privacy-related issues that have exposed the passwords of millions of users.
The European Commission said the changes in comprehensive and plain language mean users will now see how Facebook uses their data to develop profiling activities and target advertising to finance itself.
“Now, users will clearly understand that their data is used by the social network to sell targeted ads,” she said.
The company will only unilaterally change terms and conditions where the changes are reasonable and will keep content deleted by users only when requested by enforcement authorities and up to 90 days.
Facebook is said to introduce new text in its Terms and Services explaining that it does not charge users for its services in return for users' agreement to share their data.
Facebook has said, according to the statement, that it will complete the implementation of all commitments at the latest by the end of June 2019. Sanctions and fines would be implemented if Facebook does not comply with these commitments.
With inputs from Reuters