Audience

How brands target audiences who are constantly switching screens

We are a generation of multi-screeners and we are constantly switching between laptops, mobile devices, wearable devices, tablets, connected TVs & Google Glass soon.

IPL 2016: Broadcasters report viewership crosses 317 million, 45% growth since opening week

Unveiled: The secret behind PM Modi's stellar audiences at foreign speeches

Now it may not look like there's much to it but there is a formula behind audience selection.

Kalki thanks audience for the success of 'Margarita With a Straw'

Kalki Koechlin, who is garnering plaudits for bringing the struggles of a girl suffering from cerebral palsy with convention on screen in "Margarita With A Straw", has thanked the audiences for supporting the experimental film.

BARC: Changing TV audience measurement

Watch: Critics reveal how they decide how many stars a film should get

In the latest episode of Film Stripped, three film critics debate the merits and demerits of adding star ratings to reviews.

If you don't answer that I will: Ringing mobile upsets Spacey on stage

"If you don't answer that, I will!" Spacey said while staying in character, reported the Independent newspaper.

A look behind the scenes of Kaun Banega Crorepati

What's it like to be on the sets of the show Kaun Banega Crorepati? Here's a glimpse.