In an exclusive interview with Firstpost, Praveen Sengar, principal research analyst, Gartner, shares his insights on trends and challenges in the Indian digital commerce market. He talks about three major pillars – technology, process, and leadership – for digital commerce strategy, and what it takes to become an Amazon and Flipkart.
E-commerce strategy: The 3 pillars of success
Arti Singh
• April 29, 2015, 12:19:22 IST
In an exclusive interview with Firstpost, Gartner’s Praveen Sengar talks about three major pillars – technology, process, and leadership – for digital commerce strategy, and what it takes to become an Amazon and Flipkart.
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