Storyboard At Cannes: Sameer Aasht's Diary

Each year, Cannes Lions sees many eager advertising professionals attending the festival of creativity for the first time. This year, was Taproot India’s brand strategist Sameer Aasht’s first time witnessing Cannes Lions live. So what were the key takeaways from the biggest industry event for brand strategists? Watch the video for Aasht’s learnings… Advertisement