Xiaomi plans to manufacture TVs in India to dominate this year's Diwali sales: Report

Xiaomi is planning to make TV sets in India instead of importing them because that increases the price. They also plan to dominate Diwali 2018 sales.

Xiaomi is reportedly planning to manufacture TV sets in India in the hope of bumper sales figures, this Diwali.

Xiaomi Mi TV 4S 55-inch. mi.com

Xiaomi Mi TV 4S 55-inch. mi.com

According to a report in The Economic Times, Xiaomi will be selling locally made TVs in India as importing the same increases the price point by a significant number.

The Chinese electronics manufacturer has plans to dominate online sales during the 2018 Diwali season.

At the moment, Xiaomi is selling three Smart TVs of 32-inch priced at Rs 13,999; 43-inch priced at Rs 22,999; and 55-inch price at Rs 44,999.

According to the report, Xiaomi will initially assemble the TV sets while it builds a local component sourcing base. Xiaomi’s industry executives told the Economic Times that making the TV sets in India will provide tax benefits, although they are unlikely to reduce television prices.

They are currently at an advanced stage of negotiations with Foxconn for manufacturing of TV sets.

"Xiaomi’s talks are in advanced stages with Foxconn for manufacturing televisions in India, which will start from July-August so that in the festive season (Diwali sales) it has mostly Made in India models,” said one of the executives.

Last month, they had to increase the price of its 55-inch smart TV by Rs 5,000 to Rs 44,999 due to import tax changes and depreciation of the rupee.

Foxconn is the largest manufacturer of Xiaomi smartphones in India and this move should help Xiaomi better its TV venture in India.




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