The Flipkart 'Apple Fest' sale is a lie: Snapdeal and Amazon offer lower prices

Following a shake-up and restructuring , Flipkart has announced an “Apple Fest” from 10-13 January. Unfortunately for Flipkart, most it’s “discounted” prices are the same or higher than those offered by rivals.

The sale involves Apple’s entire portfolio of products, all the way from the iPhone 5S to the iPhone 7 Plus, Watch Series 2, iPads, MacBooks and more. Flipkart is offering flat discounts on some products and exchange offers on others.

The only deal we could spot on the site was the iPhone 6, which actually was up to Rs 5,000 cheaper on Flipkart than on rival sites. Everything else, however, was significantly cheaper on Snapdeal and only slightly cheaper on Amazon.

The exchange offers are also hit-and-miss. Exchanging an iPhone 6, for example, nets you a mere Rs 17,410 in discount. You’ll get over Rs 20,000 if you simply put it up on eBay, OLX or other such site. A Google Nexus 6P nets you a Rs 12,190 discount, which is actually not that bad, but still below market rates.

Strangely enough, if you exchange an iPhone 6 for an iPhone 7, you get Rs 16,410 off (as opposed to the Rs 17,410 mentioned earlier). It turns out that Flipkart is offering an “additional” exchange value for various devices and these vary slightly. Either way, you’ll be lucky if you get actual market value for your old device.

This “sale” can’t really be called a sale, unless you only include the iPhone 6. If you’re willing to accept Flipkart’s exchange rates however, picking up an Apple device on Flipkart might not be such a bad idea, if only for the convenience of it.