All Stories for Warc
Indian adspend still high, but falling
Fp Staff • 12 years agoIndia's adspend is projected to grow at 8.5%. In comparison with many countries, this figure might seem healthy, but the disappointment is in the fact that it is 3.8% lower than projections made in August 2012
Tough times ahead for Indian advertising, warns Warc
Anant Rangaswami • 12 years agoWarc, the marketing intelligence service, today released their adspend forecast for 2013 and it does not make for pretty reading.
Web overtakes TV as most popular UK ad medium - IAB
Fptechno • 14 years agoBrands spent more money advertising on the Internet in Britain than they did on TV for the first time in the first half of 2011, ...