Branded filmmaking gets new lease of life on streaming services, thanks to crunch of advertising on OTT platforms
With more people glued to streaming services, many of which do not allow advertising, companies are finding that they need to be creative about the ways they get in front of audiences no longer seeing 30-second commercials.
Centre tells SC it's 'seized of the need' to frame IT laws to regulate OTT platforms after complaints from 'civil society, MPs, CMs'
Centre tells Supreme Court that it has been in active consultation with OTT platforms to frame a regulatory mechanism over the past two years
Spotify, Apple, other streaming platforms account for 62 percent of global music revenue, study claims
Music streaming has propelled the industry back to growth in the last decade, with overall revenues now at $21.6 billion, close to their level at the turn of the century before the internet began to devastate incomes.
With Disney's WandaVision and The Mandalorian, audiences show preference for weekly installments over binge-watching
Shows like Disney’s The Mandalorian have proved that delivering episodes to an entertainment-hungry nation in small tantalising viewing snacks is equally as effective as the all-you-can-watch feast. Audiences want to be tickled and teased.
Christopher Plummer passes away: Veteran actor's must-watch films and where to stream them
From The Sound Of Music to Up, best films of Christopher Plummer and where to stream them.
Rise of streaming platforms in 2020 allowed me to identify, discover new talent sitting at home, writes Mukesh Chhabra
"I have taken the initiative to open offices all over India, in different states. The online medium is perfect for me and my team to discover talent in every nook and corner, not only in India but all around the world."
Quibi to shut down operations six months after launch, executives say short video app 'not succeeding'
Quibi investors suspect the reason behind the app not taking off could be the coronavirus pandemic, which made its appeal of being able to serve short videos on the go redundant as people were stuck at home.
It is never easy to say 'no' to a specific project, says Netflix India's Srishti Behl Arya
Srishti Behl Arya, Director International Originals, Netflix India leads the films division, and admits she has her hands full with the increasing number of direct-to-digital releases.
Shakuntala Devi, Raat Akeli Hai, Yaara, Lootcase: Four films releasing on same day is no longer a 'clash'
Streaming platforms serve as intangible exhibition centres where films neither exhaust their theatrical run nor eat into each other's box office numbers.
MUBI India's Svetlana Naudiyal on how the curated service is making its mark amid sea of streaming platforms
MUBI India's director of content Svetlana Naudiyal on bringing world cinema to Indian audiences, providing a platform to smaller Indian films, and why the streaming service operates in collaboration with movie theatres.
The Hamilton musical is a bona fide cultural phenomenon. Why the Hamilton film feels even more zeitgeisty
The Hamilton film, as creator Lin-Manuel Miranda points out, is “a reminder, when live theatre isn't going to be back for a long time, of just how vital live theatre can be”.
With Bollywood heading straight to home, box office may no longer remain the primary criterion of success
The suspension of theatrical releases during the lockdown has come as a blessing in disguise since the films are no longer merely judged by box office pull.
With Bulbbul, Pataal Lok, the idea is to tell stories true to their respective worlds, says producer Karnesh Ssharma
Karnessh Sharma, who owns Clean Slate Filmz with actress-sister Anushka Sharma, discusses the switch to streaming services with Pataal Lok and Bulbbul.
Coronavirus Outbreak: Writers and creators weigh in on how the pandemic will shape the stories Bollywood tells
Director and writers talk about how the coronavirus outbreak will affect the way films are shot and stories are written in the Hindi film industry.
HBO Max to launch on 27 May; initial line-up includes Anna Kendrick's Love Life, Looney Tunes Cartoons
WarnerMedia had earlier said HBO Max would debut sometime in May, and stuck to those plans, even if some of its planned programming has already been postponed due to the coronavirus outbreak.
As delivery workers emerge as frontline soldiers, government warms to e-commerce
E-commerce is now limping back to life in India as the border closures, warehouse shutdowns have eased.
Can the internet handle the strain of everyone working from home? Or will it buckle under pressure?
On top of that, home networks — such as the Wi-Fi routers that residents set up — can be finicky.
Disney+ is value addition to Hotstar’s HBO, Showtime, FX offerings: How the rebranding shakes up the Indian streaming market
The arrival of Disney+ does not mean you should not renew your Netflix and Amazon Prime Video subscriptions, but never relinquish your Hotstar subscription.
Oscars 2020 nominations: Netflix scores historic 24 nods, including The Irishman, Marriage Story for best picture
Streaming video service Netflix Inc scored 24 Academy Award nominations on Monday, including two for the best picture prize, the film industry’s highest honor.
Inside Abish Mathew's mind: Comedian reflects on early days of Indian standup, discovering his voice
Abish Mathew claims that by the virtue of being an experienced stand-up comedian, he gets the room he wants to perform in, but often ends up taking his career for granted.