Wipro's new logo: Connecting the dots is the intention, but brand experts are divided whether it does
Sulekha_nair • 8 years agoThe new logo marks a shift from the earlier rainbow colored flower logo
Demonetisation Day 50: Brand Narendra Modi gets a boost while RBI's image hit
Sulekha_nair • 8 years agoBrand Modi will be tested on the strength of Union Budget 2017 depending on what sops the finance minister will announce as a balm to the difficult days brought about by demonetisation
Patanjali shakes up Colgate: The threat of Baba-cool companies is real for MNCs
Sulekha_nair • 9 years agoThe route is success that Baba Ramdev took has been slow and deliberate.
AAP's ad blitzkrieg against Centre catapults Arvind Kejriwal on publicity chart
Debobrat Ghose123 • 10 years agoNot limiting itself to billboards or newspapers, the Kejriwal government with a whopping publicity budget of Rs 526 crore, has released a series of long two-minute slot ads on TV channels and radio.
Brand Sachin still on a strong wicket
Animesh • 12 years agoMust Follow: @desaisantosh
Fp Staff • 12 years ago