Latest News on Mobile Advertising
Showing of 0 - 10 from 45 results
Mobile Advertising - Total results - 45
Jul 28, 2016
Facebook posts strong profit, revenue growthFacebook provided more evidence on Wednesday that it can turn eyeballs into profit as the maker of the world's most popular app and social website trounced Wall Street's estimates, sending its shares to an all-time high.
Jul 26, 2016
Verizon buys Yahoo, puts it in competition with Facebook, Microsoft and Google: AnalystYahoo, that has been restructuring its business for year now, finally sold out to Verizon. Verizon sealed the deal for $4.83 billion, all in cash.
Jul 19, 2016
Action-based bidding rolled out to Facebook mobile app adsSocial networking giant Facebook has announced its support to "App Event Optimisation" across Facebook, Instagram and its Audience Network from Tuesday, promising more installs of apps and actions within the app.
May 07, 2016
Call of Duty creators, Activision, betting big on mobile advertisingNow, with in-game advertising, Activision is set to tap a big revenue opportunity that should put to rest all doubts.
Mar 07, 2016
Why did InMobi succeed? It did things differently to compete, explains CEO Naveen TewariInMobi is a global mobile advertising and discovery platform that enables consumers discover new products and services by providing contextual, relevant, and curated recommendations on mobile apps and devices.
May 13, 2015
Verizon to buy AOL in $4.4 billion mobile video pushVerizon Communications Inc is buying AOL Inc in a $4.4 billion bet that a push into mobile video and targeted advertising can help the biggest U.S. telecommunications company find new growth avenues.
Mar 12, 2015
What acquisition? InMobi CEO Naveen Tewari talks of IPO, not sell-out“I want to keep InMobi independent and eventually sell stock in an initial public offering,” Tewari said.
Dec 29, 2014
Mobile advertising in 2015: Marketers will see mobile display as the new CRMBrands will move beyond traditional methods of CRM on mobile such as the SMS or email to meaningfully engage with their customer base. Marketers will see Mobile Display Ads as the new CRM...
Jul 16, 2014
Average Indian internet user has digital assets worth more than Rs 25 lakh: McAfeeArray
Jun 06, 2014
Twitter acquires mobile advertising startup Namo MediaArray