Amazon India pens down deal with Warner Music Group in preparation for the launch of Prime Music

Amazon India has today announced that it has signed a deal with Warner Music Group for bringing in more music to its upcoming streaming service, Prime Music. It would seem that this deal has been made to compete with industry heavyweights such as Apple Music and Spotify, wherein the latter has still not officially launched in India. [caption id=“attachment_4305435” align=“alignleft” width=“380”] Amazon Prime Music. Image: Amazon[/caption] Having already signed deals with the likes of **Sony Music** and **Zee Music**, this is the sixth new deal that has been penned down by the e-commerce giant. “We are thrilled to bring Warner Music’s vast and eclectic international catalogue exclusively for Prime members in India. Our customers will enjoy listening to their favourite artists from around the world,” said Sahas Malhotra, Director, Amazon Music, India in an interview with The Economic Times. Earlier when Amazon signed a deal with Sony, it included songs from global performers such as Elvis Presley, Michael Jackson, Camila Cabello, The Chainsmokers, Martin Garrix, Pharrell Williams and more. In the Indian sphere, this includes artists such as A R Rahman, Jagjit Singh, Gulzar (Marasim & Koi Baat Chale), Lucky Ali, Colonial Cousins, Instant Karma, Darshan Raval, Arjun Kanungo, Hardy Sandhu, and Badshah, to name a few.