Latest News on Mobile Marketing
Showing of 0 - 10 from 12 results
Mobile Marketing - Total results - 12
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Aug 02, 2018
Advertising firm WPP to acquire mobile marketing agency Madhouse; sells stakes in Rediffusion JVs
WPP's companies Sudler, Wunderman and Y&R, which now operate as joint venture agencies with Rediffusion, will be developed as wholly-owned agencies -
Jul 26, 2016
Verizon buys Yahoo, puts it in competition with Facebook, Microsoft and Google: Analyst
Yahoo, that has been restructuring its business for year now, finally sold out to Verizon. Verizon sealed the deal for $4.83 billion, all in cash. -
Jan 21, 2015
Twitter acquires ZipDial: Five things you never knew about the Bangalore-based startup
Finally, Twitter has announced it has acquired its first Indian startup, the Bangalore-based ZipDial. -
Sep 02, 2013
CIO - CMO Collab Essential For Mobile Marketing
Alex Moukas, CEO, Velti, explains how, the roles of both the CIO and CMO play an equally essential part in determining an effective and successful mobile marketing campaign. -
May 04, 2013
Google's success mantra: It's all about interacting with users
Nikesh Arora, Senior Vice President and Chief Business Officer of Google, in an interview with Durga Raghunath, Vice President Products and Executive News Producer of Firstpost, and Anant Rangaswami, Editor, Storyboard, reveals the secret of winning users over on the web . -
May 04, 2013
Google's success mantra: It's all about interacting with users
Nikesh Arora, Senior Vice President and Chief Business Officer of Google, in an interview with Durga Raghunath, Vice President Products and Executive News Producer of Firstpost, and Anant Rangaswami, Editor, Storyboard, reveals the secret of winning users over on the web . -
Feb 15, 2012
Chinese mobile marketing company, Madhouse launches in India
Madhouse, one of China’s popular mobile marketing companies has launched in India to capitalize on the ... -
Jan 25, 2012
Australian regulators fine Nokia for text message spam
Advertisers may have pinned their hopes on mobile advertising, considering that the medium has shown great ... -
Aug 16, 2010
Mobile Marketing Expected to Surpass Internet Marketing
At the eTail 2010 social media and mobile commerce summit, it was estimated that the mobile commerce market is currently worth $2.5 billion. -
Feb 22, 2010
e-Mail Remains Driving Force In Marketing
2009 was a year of strong growth for retention-based e-mail marketing despite the onset of a global recession.
