Festive Sales

Lower than expected smartphone sales during Diwali might push brands to extend offer duration: Report

The Diwali discounts and offers provided by smartphone brands might get extended for few more weeks or months because of the less than expected sales this season.

Diwali shopping: Has festival of lights boosted sales? Yes, say modern retailers; dampener, say small traders

While modern retail says that there have been a 12-14 percent increase in sales, there are many who insist that the numbers are nowhere near 2016 figures and vouch for a sharp 40 percent decline.

Diwali festive offers: E-commerce companies' sales seen up 50% on year at $3.3 bn in October

E-tailers are on track to generate highest-ever monthly sales over the course of the festival period this year

Amazon sees growth in phone, fashion segments in festival sale, terms it 'biggest-ever' sale

Amazon claimed it received orders from locations like Leh and Lakshadweep, which are difficult terrains to service.

E-commerce companies could see a fast cash burn in festive sales this year, says report

E-commerce players, including Flipkart, Amazon, Paytm, and ShopClues are holding festive sales on their platform currently, offering deals and discounts to customers across categories like fashion, electronics, and household items.

Amazon India claims spectacular show this festive season, posts 3 times sales in October

The US etail major exudes confidence and says it will soon displace the Kunal Bahl-controlled firm from the number one position

Flipkart still king of online retail; outsells rival Amazon with Rs 3,000 cr gross sales in 5-day event

The company's flagship Big Billion Days (BBD) sale event registered gross sales of approximately Rs 3,000 crore during the five day event