Customer Relationship Management

Why CRM Is A Necessity For Every Growing Enterprise

A strong bonding with customers helps drive the business to reach new level of success.

Berger Paints Adopts Microsoft Dynamics CRM

The requirement of Berger Paints for a CRM solution was to support its centralised call centre operations.

IBM, iEnterprises Offer CRM On Saas Model For SMBs

Hosted on IBM technology, iEnterprises provides CRM software -- tailored to industries including construction, pharmaceutical, legal and others -- as an affordable service.

SaaS: Main Driver For Global CRM Market

Growth in SaaS resulted from gains by SaaS pure plays, traditional on-premise vendors offering on-demand solutions and vendors transitioning their installed base from on-premise to on-demand.

What an effective CRM strategy can do for your business

Let’s look at how an effective CRM (Customer Relationship Management program) can help organisations to retain their customer, while generating more and more business from them.

Salesforce tops Gartner’s list of leading CRM software vendors in 2015

Salesforce continued to dominate the CRM market in 2015, with 19.7 percent of the market. Salesforce leads in revenue in the sales and customer service and support (CSS) segments of CRM

CRM software market grew 13.3% in 2014; Salesforce takes market lead

Buyers' preference for SaaS and strength in the sales subsegment kept Salesforce in the No. 1 position for the worldwide CRM market and raised the company to the No. 1 position in customer support.

Mphasis bags 5-year CRM deal from Punjab National Bank

As a part of the deal, Mphasis will offer end-to-end customer relationship management (CRM) services that include inbound phone banking, outbound calling and complaints management.