Vantage | Can Paytm still be saved?

In the fast-paced world of finance and technology, fortunes can change overnight. Paytm, a company that until recently was celebrated as a unicorn in the Indian business landscape, today finds itself grappling with existential challenges.

Blow from RBI Last week, the Reserve Bank of India (RBI), the country’s central bank, dealt a severe blow to Paytm by issuing an order that could potentially cripple its operations. This order, akin to a death sentence, effectively bans Paytm from engaging in most banking services and it is set to come into effect in March. With the deadline looming on 29 February, Paytm is racing against time to salvage its future. Speculation is rife about the company’s potential strategies for survival, including the prospect of selling a part of its business. Reports suggest that two prominent entities, HDFC Bank and Jio Financial Services, are interested parties in this potential acquisition. However, any such sale would require the approval of the RBI, the very institution that issued the damning order against Paytm. The fallout from this regulatory crackdown would be immense, considering Paytm’s status as a major player in India’s financial services sector. With over 300 million active users, the impact of the RBI’s order extends far beyond the company itself, affecting countless individuals who rely on Paytm’s services. Paytm response In response to the crisis, Paytm is working tirelessly to reassure its customers that its services will continue uninterrupted. The company is in dialogue with the RBI, seeking to address concerns and mitigate the unfolding crisis. Yet, the RBI remains firm in its stance, citing serious compliance violations on Paytm’s part. Founder Vijay Shekhar Sharma has personally engaged with officials from the central bank, lobbying for concessions or assistance to keep Paytm’s operations afloat. However, these efforts have thus far been met with resistance from the RBI, which appears unwilling to offer any leniency. The heart of Paytm’s woes lies in its subsidiary, the Paytm Payments Bank, which forms the core of its payments business. This subsidiary holds a license from the RBI but is limited in its operations, unable to lend money like traditional banks. Despite efforts to diversify its offerings, including digital banking and electronic toll collection systems, the Paytm Payments Bank remains at the centre of regulatory scrutiny. As Paytm grapples with its uncertain future, the possibility of selling its subsidiary looms large. However, such a distress sale would be a drastic measure, akin to sacrificing a limb to save the body. The coming days will be critical in determining whether Paytm can weather this storm and emerge stronger or if it will succumb to the pressures of regulatory scrutiny and financial upheaval. Views expressed in the above piece are personal and solely that of the author. They do not necessarily reflect Firstpost’s views. Read all the Latest News , Trending News , Cricket News , Bollywood News , India News and Entertainment News here. Follow us on Facebook , Twitter and Instagram .