Pune's 'Pimpri goldman' Datta Phuge attacked and bludgeoned to death

Pune: Millionaire money-lender, Datta D Phuge, famous as 'Pimpri Goldman' was found clobbered to death near Dighi on early Friday morning, police said.

File image of Gold Man. CNN-News18

File image of Gold Man. CNN-News18

The high-profile businessman's vehicle was accosted by some unknown persons on the outskirts of the city late on Thursday night.

They reportedly dragged him out, attacked him with a sickle and then pounded him to death with huge stones before fleeing from the spot.

Phuge usually moved around with armed private bodyguards, but it is not clear where they were at the time of the incident.

Officials later came across a much-mangled head and body of the 35-year old 'gold man', whose wife, Seema, is an ex-municipal corporator.

The motive behind the killing is not known, but police preliminary suspect it may be linked to some business rivalries and are investigating all angles.

The police have recovered the sickle used in the crime and have sent Phuge's body for an autopsy.

In late 2012, Phuge shot into global limelight after he stitched an opulent Rs one crore 22-carat pure gold shirt which came decorated with six glittering Swarovski crystal buttons and an accompanying flashy gold belt in a matching design.

Besides his primary business of lending money, he ran the Vakratund Chit Fund Pvt Ltd along with his wife and there were complaints of financial misappropriation against him in recent times.

The Pune Police have launched a manhunt to nab the assailants, roadblocks erected at all exit points and within the city limits as well as district boundaries.

At that time (2012), his shirt was billed as 'most expensive' in the world, weighing around 3.5 kg pure gold and 'stitched' by the famous Ranka Jewellers of Pune.

The "golden shirt' has over 14,000 gold flowers intertwined with 100,000-plus spangles sewn on a base of fine velvet, is described as easy and comfortable to wear like any normal clothes.


Updated Date: Jul 15, 2016 17:58 PM

Also Watch

Social Media Star: Abhishek Bachchan, Varun Grover reveal how they handle selfies, trolls and broccoli
  • Monday, July 16, 2018 It's a Wrap: Soorma star Diljit Dosanjh and Hockey legend Sandeep Singh in conversation with Parul Sharma
  • Monday, July 16, 2018 Watch: Dalit man in Uttar Pradesh defies decades of prejudice by taking out baraat in Thakur-dominated Nizampur village
  • Monday, July 16, 2018 India's water crisis: After govt apathy, Odisha farmer carves out 3-km canal from hills to tackle scarcity in village
  • Sunday, July 15, 2018 Maurizio Sarri, named as new Chelsea manager, is owner Roman Abramovich's latest gamble in quest for 'perfect football'

Also See