Filmmaker Aanand L Rai has finally spoken out about the controversial AI-altered version of his 2013 Raanjhanaa that has been circulating without his consent, calling the entire experience “devastating” and “deeply upsetting.” In a powerful statement released today, the filmmaker minced no words in expressing his outrage over what he describes as a “reckless takeover” of his creative work, while also acknowledging the overwhelming support he has received from the film industry and audiences.
And now, the leading man of that film Dhanush has also taken a firm stand against the blatant use of AI. The actor tweeted- “The re-release of Raanjhanaa with an Al-altered climax has completely disturbed me. This alternate ending has stripped the film of its very soul, and the concerned parties went ahead with it despite my clear objection.”
He added, “This is not the film I committed to 12 years ago. The use of Al to alter films or content is a deeply concerning precedent for both art and artists.”
For the love of cinema 🙏 pic.twitter.com/VfwxMAdfoM
— Dhanush (@dhanushkraja) August 3, 2025
The director took to his social media to share a picture of his Raanjhanaa stars Dhanush and Sonam Kapoor from the film sets, and revealed the emotional toll that the past three weeks have taken on him and his team.
Deeply disappointed at the turn that this incident has taken, Aanand Rai said, “The idea that our work can be taken and modified by a machine, then dressed up as innovation, is deeply disrespectful. To cloak a film’s emotional legacy in a synthetic cape without consent, is not a creative act. It’s an abject betrayal of everything we built.”
He concluded by speaking for his entire team - the writer, actors, composer, lyricist, technicians, and crew who made Raanjhanaa, emphasizing that “None of us were consulted. None of us were heard. If Raanjhanaa meant something to you, as it did to us, please know that this AI-altered version does not reflect who we were. Nor does it carry the spirit of the film we made.”
Eros issues statement on Raanjhanaa’s altered climax
In their official statement, Eros said, “Eros strongly objects to the illegal and misleading attempt by Mr. Aanand L. Rai and Colour Yellow Productions to position the upcoming film Tere Ishq Mein as part of the ‘world of Raanjhanaa’, despite having no legal rights, approvals, or IP ownership to do so.”
The statement added, “Eros has formally issued a Cease & Desist notice dated July 25, 2025, demanding that all parties immediately cease unauthorised references, marketing, and creative use of any derivative elements of Raanjhanaa. The same has also been caveated to all leading OTT & Streaming Services to prevent any continued misrepresentation, as this act represents a clear violation of Eros’s exclusive copyright and intellectual property.”
They also state, “It does not replace or alter the original Raanjhanaa, which remains untouched and widely available across all platforms. This version is part of a global and longstanding tradition in cinema of offering alternate edits, localised adaptations, and anniversary re-releases.”