 "Aanand L Rai and Dhanush Unite Against AI-Altered 'Raanjhanaa' Re-release, Call It 'Dangerous Precedent'")
Filmmaker Aanand L Rai has strongly condemned the ongoing AI-altered re-release of his 2013 film Raanjhanaa featuring an alternate happy ending, describing it as “a very dangerous precedent” for the film industry. In a recent statement, the film maker confirmed that he and lead actor Dhanush, whom he fondly calls his “brother from different mothers,” are united in their fight against this unauthorized modification of their creative work. The director expressed serious concerns about the implications this could have for his other films and the broader creative community.
“I am very worried about my other films. So is Dhanush. We are actively looking at judicial remedies to restore and preserve our creative content from such extraneous interventions,” Aanand L Rai stated.
The filmmaker made it clear that while they are examining long-term legal solutions, their immediate priority is addressing the current crisis surrounding Raanjhanaa’s unauthorized AI alteration before moving forward with broader protective measures
What Eros said about the AI-generated climax
In their official statement, Eros said, “Eros strongly objects to the illegal and misleading attempt by Mr. Aanand L. Rai and Colour Yellow Productions to position the upcoming film Tere Ishq Mein as part of the ‘world of Raanjhanaa’, despite having no legal rights, approvals, or IP ownership to do so.”
The statement added, “Eros has formally issued a Cease & Desist notice dated July 25, 2025, demanding that all parties immediately cease unauthorised references, marketing, and creative use of any derivative elements of Raanjhanaa. The same has also been caveated to all leading OTT & Streaming Services to prevent any continued misrepresentation, as this act represents a clear violation of Eros’s exclusive copyright and intellectual property.”
They also state, “It does not replace or alter the original Raanjhanaa, which remains untouched and widely available across all platforms. This version is part of a global and longstanding tradition in cinema of offering alternate edits, localised adaptations, and anniversary re-releases.”
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