 "12th Fail box office: Vikrant Massey-Vidhu Vinod Chopra's film witnesses 35% growth on its 2nd Friday")
The much-anticipated film “12th Fail,” directed by Vidhu Vinod Chopra, is taking the box office by storm, demonstrating its resounding success. On its 2nd Friday, the film has achieved a remarkable feat by collecting an impressive 1.75 crores net, solidifying its position as a true crowd-pleaser and surpassing its opening Friday performance.
In a world of emails and texts, we took a nostalgic journey back to the era of handwritten love. 12th Fail connects hearts away from home through heartfelt postcards. ❤️#12thFail is in cinemas – book your tickets today! 🌟https://t.co/PCBlgc4Z2i#ZeroSeKarRestart
— Zee Studios (@ZeeStudios_) October 31, 2023
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Vidhu Vinod Chopra’s directorial prowess and the engaging storyline have struck a chord with audiences, and this is evident in the film’s performance. “12th Fail” has now accumulated a grand total of 14.75 crores net, proving to be a substantial success at the box office.
The legendary @ikamalhaasan appreciates #12thFail the movie. 12th Fail winning hearts across India and coming to theatres in Tamil on 3rd Nov!
— Zee Studios South (@zeestudiossouth) October 31, 2023
Bookings open now👇
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In an exclusive interview with Firstpost, Vikrant Massey spoke about the preparation of his character and said, “Very challenging, although I don’t say things like these too much; this one particular character was very demanding. For example, I had to learn the language and the dialect which everyone has to do but I had to go the extra mile because Vinod Chopra didn’t want any makeup, he wanted me to naturally darken my skin as much as possible. To achieve that, I would apply mustard oil and sit on my terrace and sun bathe, and wait for my skin to peel off just like onion peel. What was also required was to understand the dialect and the student culture. I wasn’t aware of this kind of student culture where people are really aspiring for government jobs or wanting to contribute from their end to the society. It’s a difficult sphere to be in and very challenging. If you see the trailer, only 30-40% students get select from the Hindi medium and that’s the truth. These are the people that come from very very challenged sections of the society. To have the ability to restart when you fail, it’s a major challenge. I did spend a lot of time with students and I got to know their perspective and why they are doing this. It opens up your world.” 12th Fail, based on a true story, draws from the struggles of the millions of students who attempt the UPSC entrance exam. But at the same time, it goes beyond that one exam and encourages people to not lose heart in the face of failure and to restart. The film, directed by Vidhu Vinod Chopra, is now released in cinemas in Hindi, Tamil, Telugu, and Kannada.
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