IIT Bombay students using high tech to improve AAP's campaign. Here is how

Editor’s note: Firstbiz has changed the headline to clarify it is not the IIT Bombay institute, but some students from the university who are helping AAP’s campaign.

Last year, several students from the Indian Institute of Technology-Delhi worked round the clock to ensure that the Aam Aadmi Party (AAP) had a game -changing impact on the Delhi Assembly elections by working on the party’s social media accounts, creating websites to promote the party and even engaging in door-to-door campaigning.

Four months later, it seems IIT Bombay also has joined the ‘Help AAP’ bandwagon as some students from this prestigious institute are nowdeveloping data analytics tools and interactive apps for Facebook, iOS and the Android platform for the AAP.

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According to a report in the Hindu Business Line, data analytics will help the party identify localities with high voter participation and enable targeted campaigning, while interactive mobile platform apps will help the party make information available on all AAP candidates in Mumbai, enable users to make donations, join the volunteer programme as well as seek additional information on the party.

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The students are also working on a database and data mining system that will compare AAP candidates with others using the 2009 election data affidavit available for most candidates.

Arvind Kejriwal has repeatedly emphasized on the role of the youth in rebuilding India through corruption free politics.

In an address to IIT students in Delhi last year, Kejriwal had said , “We struggled for two full years for getting the Janlokpal bill passed, but the politicians paid no heed to it. It was only then that it was decided that Aam Aadmi Party would be floated. AAP has been made to change the politics of the country. And the youth have a big role to play in this.”

The party has garnered funds fromin the form of donations from IIT-Delhi students and alumnus as the students have taken upon themselves to fund their political activity.