Virtusa Launches Media Convergence Soln Accelerator

Virtusa Corporation has introduced its new enterprise content management (ECM) offering, the Media Convergence Solution Accelerator.

“As difficult as it is to manage content and technologies across disparate customer portals, it’s an opportunity for IT to directly impact the customer experience, branding and revenue generation – and these are precisely the kind of business results that Virtusa focuses on,” said Behzad Ilchi, Vice President for Virtusa’s Media and Entertainment segment. “Our Media Convergence Solution Accelerator is a truly proven approach that packages the best practices we’ve developed with some of the biggest media companies and gives customers more than 20 practical tools to replicate that success.”

Virtusa’s new Accelerator includes consulting services, technology implementation and ongoing support and maintenance. Focused business consulting ensures the development of a media convergence roadmap, Web 2.0 strategy, user experience strategy and globalised content. With a technology-agnostic approach and deep experience with a variety of ECM vendors, Virtusa’s consultants guide customers through ECM technology selection and customise the Media Convergence offering accordingly.

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Virtusa’s Media Convergence Solution Accelerator employs more than 20 pre-configured technical components that align with the following best practices:

• Multi-Channel Publishing
• Site Revenue Model
• Social Media Integration
• User Experience Enhancement
• Ad Server Integration
• Video Platform Integration
• Internationalisation and Localisation
• Search Optimisation