 "TVS-E Expands IT Hardware Portfolio With Retail PoS Products")
TVS Electronics, an IT peripherals and Dot Matrix printer supplier, has expanded its portfolio in IT hardware with an entire range of retail IT hardware products. With the addition of the PoS range of products, TVS Electronics will be able to cater to the IT needs of retail players in both the organised and unorganised sectors.
The diversified range of products includes PoS printers (thermal and dot matrix), integrated touch screen, barcode scanner, electronic cash register and cash counting machines, customer pole displays etc.
The PoS products by TVS-E cater to suit the needs of sectors as varied as textiles, food and grocery, restaurants, hospitals, educational institutions, beauty parlours, pharmaceutical stores, jewellery stores, book stores, electronic showrooms, logistics etc.
V Shankar, SVP, PoS and Solutions Business Group, TVS Electronics, says, “With an improved scenario in the Indian retail market, there arises the need for sustaining the momentum with sharp technology and greater focus on customer convenience. Hence, as an effort to modernise the Indian retail scenario, TVS-E has devised customer-friendly hardware technology sought by every retailer from a small kirana shop owner down the street to a large retailer operating a chain of stores in malls and shopping centres.”
He adds, “While both organised and unorganised sectors have adopted technology for customer convenience, the scale of operations is what determines the demand. Our products are completely developed and customised based on the intensity of operations and related factors. The TVS-E PoS products are diversified to suit the heterogeneous mix of Indian retailers with over 25-30 hardware solutions.”
India has the largest numbers of retail outlets in the world. Though the market has been dominated by unorganised players, the entry of domestic and international organised players is set to change the scenario.
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