BroadVision, a provider of strategic e-business solutions, has announced that Thomas Cook (India), an integrated travel-related services company, has launched an integrated travel portal, www.thomascook.in, on the BroadVision Business Agility Suite 8.1 solution to offer end-to-end travel services to its customers.
The new travel portal will form an integral part of Thomas Cook’s integrated travel distribution network, spread across more than 160 outlets and over 200 partners. The company release claimed that agile development environment allowed parallel development of three company sites, which also went live simultaneously.
“Today, 75 percent of e-commerce spending is attributed to online travel booking,” says Udayan Bose, chairman of Thomas Cook (India). “An average young entrepreneur traveling for work or holiday uses Internet for addressing most of his travel needs, and we want to tap into this large market and cater to their needs effectively.”
“With BroadVision’s agile development toolset, we were able to develop a complex full service travel portal addressing multiple user groups – B2B, B2C and B2E rapidly,” commented Amitabh Pandey, president and head - e-Business.
“BroadVision solutions are designed with such agility and robustness so we can help customers build e-business websites not only to fit their needs, but also within their aggressive timelines,” concluded Dr Pehong Chen, president and CEO of BroadVision.