Telenity's LBS Solution Soft Launched In BSNL Network

Telenity has announced that Bharat Sanchar Nigam Ltd. (BSNL) has successfully launched location-based services (LBS) on Telenity’s Canvas LES, Location Enabling Server.

Telenity’s location solution enabled BSNL to be the first operator to make the personalised value added location-based services available to mobile customers in India. The following LBS are soft launched in the East Zone of BSNL’s network:

-- Real Time Fleet and Asset Management
-- Friend Finder
-- Location Based Advertisement
-- Location Based Chatting Service

Telenity’s LBS solution is a crucial part of BSNL’s expansion of its GSM/GPRS digital wireless network in the South, East and North zones of India.

“Location based services is the new genre of mobile services. This new service will attract new customers for BSNL and will also help in retaining existing customers. It will give BSNL an edge over its competitors in the country,” said Dr. Biswajit Paul, general manager, BSNL East.