SAP Expands PartnerEdge Program

SAP AG has announced that the SAP PartnerEdge program now supports an expanded portfolio of SAP cloud solutions. As a result, more than 500 partners of SuccessFactors, an SAP company, will be transitioned into the program in 2013. SAP PartnerEdge has been designed for partners that resell, build or provide implementation services for SAP solutions across the SAP portfolio. The integration of SuccessFactors partners is another step in strengthening the overall partner ecosystem and underlining SAP’s commitment to making it easier to partner and collaborate with the company.

By enabling existing SAP PartnerEdge members to resell, service and build solutions on top of SAP Cloud, these partners now have the opportunity to tackle the fast-growing cloud market and offer best-of-breed cloud solutions and suites to their installed base customers and prospects. SAP also supports partners’ economic models, enabling partners that sell cloud solutions to boost profitability by offering quarterly payments in arrears for cloud solutions from SAP.

More from Biztech

Future Group - Reliance Retail Deal approved by CCI RBI ban on cryptocurrencies takes effect; prohibition could force investors to tap the black market

Additionally, SAP is making partnering easier as one contract enables partners to sell all cloud solutions available as opposed to one contract per cloud solution. As a member of SAP PartnerEdge, each partner gets the support of a designated partner services advisor from SAP who helps them in leveraging the extensive program benefits. These include technical support, demand generation campaigns and earn market development funds (MDF), as well as trainings and solution certifications. Gaining access to the partner portal site and online automated tools — including partner-specific resources, marketing tools and collateral — helps partners to increase brand awareness and speed up their demand generation.