Research In Motion (RIM) and Startup Village have announced plans to launch the first BlackBerry Innovation Zone in India. Located at Rubus Labs in Kerala-based Startup Village, the Innovation Zone will be the first of its kind in the Asia Pacific region, and will showcase the latest in BlackBerry technologies to inspire future entrepreneurs.
“Our partnership with RIM marks a historic moment for Startup Village as RIM, which has revolutionised the mobile industry globally, will create an Innovation Zone in India to share experiences with young technology entrepreneurs in the country,” said Sanjay Vijayakumar, Chairman, (Board of Governors), Startup Village. “We thank RIM for selecting Startup Village for its first Innovation Zone in India. The overall objective of the partnership is to motivate young minds by giving access to RIM’s mobile technology, as well as imparting valuable experiences and training from BlackBerry experts.”
“We are excited to partner with Startup Village to set up our first Innovation Zone in India. Rubus Labs is designed to foster the spirit of innovation in the minds of young entrepreneurs and students in India, and we’re pleased to provide them with access to the latest BlackBerry products and technical know-how,” said Alec Saunders, Vice President of Developer Relations and Ecosystems Development, Research In Motion.
Rubus Labs will be host to regular developer activities such as BlackBerry Hackathons and Bar Camps. Training sessions will be conducted across the 126 engineering colleges in Kerala under the BlackBerry BASE (BlackBerry Apps by Student Entrepreneurs) program by leveraging the campus outreach network of Startup Village.
“Rubus Labs will also serve as an experiential zone for school children to introduce them to the world of smartphones and experience the limitless possibilities of mobile technology,” said Sijo Kuruvilla George, CEO, Startup Village.


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