Prognosys eServices Reduces Downtime With SAP Business ByDesign

Prognosys eServices is a provider of Market Intelligence and Research solutions offering services to global corporations, emerging companies and consulting firms across a wide range of verticals.

The company pioneered the concept of ‘Information Warehousing’, which strengthened its position as a Technology Business Intelligence provider. Prognosys eServices helps companies direct their resources to where technology opportunities exist.

Being in the business of Market Intelligence, preparing business and research reports is a common task for Prognosys employees. However, trouble started brewing for Prognosys when there was little co-ordination between departments with respect to a specific report, which resulted in significant downtime.

“Our research analysts spent a lot of time in preparing research reports for their seniors. As the processes weren’t integrated, there were delays at the end of each process/ milestone,” says Sandeep Ranjan, CEO, Prognosys eServices.

More from Biztech

Future Group - Reliance Retail Deal approved by CCI RBI ban on cryptocurrencies takes effect; prohibition could force investors to tap the black market

These delays got compounded when two different departments were involved, for example, Operations and Finance. It is then that Prognosys, under the supervision of Ranjan, decided to implement Business ByDesign, a SaaS-based ERP solution from SAP. Prognosys went ahead with SAP Business ByDesign mainly because the solution involved no CAPEX and offered special reporting features.

“SAP Business ByDesign had a clear roadmap of the features it will be armed with in the future as compared to other solutions. Also, as there was no CAPEX involved, we decided to go ahead with the implementation,” says Ranjan.

Prognosys has realised several benefits after the implementation. The main one among them is reduction of downtime in raising invoices, which has in turn led to better turnaround of working capital. “Earlier, the Operations department would intimidate the Finance department about the completion of a project and then Finance used to raise the invoice accordingly. However, now upon the completion of a project, the new solution sends a trigger to Finance and the invoice is raised immediately,” says Ranjan.

Throwing light on the future roadmap of Prognosys, Ranjan says that the business model of research-based companies is undergoing a paradigm shift. Now research reports are evaluated on the basis of ‘How efficiently has it been delivered?’ as compared to ‘How effectively has it been executed?’ Hence, it becomes all the more important for a market research agency to have an online business delivery model. “To keep tab with the changing market dynamics of our business and to keep our clients content, we plan to shift our entire business delivery model online. This implementation of SAP Business ByDesign is simply the first step in that direction.”

In the future, Prognosys plans to fully embrace e-commerce, which would be integrated with SAP Business ByDesign.