 "Mandarin Oriental Switches To RedX Distribution Mgmt System")
SynXis, the Sabre Holdings business that provides hotel distribution and Internet marketing services globally, has announced that Mandarin Oriental Hotel Group, a luxury hotel group, has switched their current hotel portfolio to the RedX Distribution Management System for distribution across all channels.
Since 2000, SynXis has provided Mandarin Oriental hotels with a customised booking engine service, which includes a wide range of merchandising features to ensure high conversion rates. Using SynXis’ RedX for distribution to all channels now allows the Group to connect to travel agents, via the global distribution systems (GDS); consumers, who book through online travel sites and the SynXis global call centre service, which is available in 12 languages.
SynXis will provide Mandarin Oriental with the appropriate tools to enable their revenue management strategy. In addition, The Group will also benefit from Property Connect, which seamlessly integrates RedX to the Springer-Miller property management system, allowing for a single-image of inventory and the ability to achieve parity across all channels.
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