Informatica Introduces Healthcare Data Mgmt Solution

Informatica Corporation, the global independent provider of data integration software, has introduced Informatica Healthcare Data Management. The new offering is the most comprehensive solution available for empowering healthcare organisations to manage the full spectrum of healthcare master data domains – and the relationships between them - for improved analytics and operational decision making.

The Health Information Technology for Economic and Clinical Health (HITECH) Act drives the capture of unprecedented amounts of healthcare data by incenting providers to adopt Electronic Health Records (EHRs), while the Patient Protection and Affordable Care Act (PPACA) imposes payment reforms that reward quality and value while penalising inefficiency.

Achieving the objectives of healthcare reform requires that healthcare organisations capture and manage unprecedented amounts of data, and put the data to work to enhance the value of healthcare delivery. Informatica Healthcare Data Management strikes directly at this need by ensuring reliable, accurate, trustworthy data is readily available to support analytics and clinical decision-making at the point of care.

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Based on Informatica master data management (MDM) technology, Informatica Healthcare Data Management helps healthcare organisations to:

• Improve quality of care – Enables an authoritative view of patient, providers, service locations, health plans, and employees, as well as the key relationships between these entities to improve preventive care, care coordination and analytics around quality trends.

• Increase revenue from existing relationships – Delivers insight into referral network and location utilisation rates, enabling healthcare organisations to cultivate referrers with differentiating services and targeted promotions.

• Maximise business agility and lower the cost of data – Offers a comprehensive data management platform that helps organisations to quickly adapt to new business needs, lower total cost of ownership, and deliver rapid time-to-value.

“Healthcare organisations are under extraordinary pressure to use their data to gain insights into their business, identify best clinical practices and drive quality, efficiency and revenues while reducing referral leakage and encouraging customer loyalty,” said Richard Cramer, Chief Healthcare Strategist, Informatica. “Yet they are almost always thwarted by poor quality data and by a lack of reliable data to drive accurate analytics and operational intelligence. Designed to increase business agility, Informatica Healthcare Data Management is the most comprehensive solution available for getting all this data right and keeping it correct and useful.”

Informatica Healthcare Data Management directly addresses some of the most vexing changes facing healthcare organisations grappling with the many dimensions of healthcare reform. Among these challenges are ensuring clinical and business analytics are based on accurate, reliable and trustworthy data; developing new insights and processes for managing the health of populations; and delivering trustworthy, actionable decision support at the point of interaction with the patient that reduces unwanted variation in care.

Healthcare Data Management significantly expands on the value of point solutions, such as enterprise master patient indexes (EMPI), for managing healthcare data. It centrally manages patient identities, healthcare providers, payers, employees, service locations, organisational hierarchies, as well as relationships such as primary care relationship, physicians who are members of a patient’s care team, or employees who have interacted with the patient or member.