IBM has unveiled new database software to help companies make decisions more intelligently and maximise sales opportunities while reducing expenses.
With new Informix database software, global companies can now both warehouse their data and conduct quick online transactions with a simplified software platform. The combination of the two capabilities in one offering can help deliver new results and insights to grow businesses and lower costs by making it easier to use existing Informix infrastructure to help clients work as much as 50 percent more efficiently as per the company’s claim.
To effectively compete in today’s challenging global economy, companies are now recognising the need to use information more effectively. Right now, 85 percent of CIOs do not believe their information is well managed and shared across the entire business. In addition, most companies lack a cohesive strategy to get the most value from their information.
Konkan Railways in India uses this technology for its ‘Railway Application Package’ system to help analyse and maintain train schedules to reduce the likelihood of passenger delays. Not only does this help the railway operate more efficiently, but it has also seen significant energy savings. By automating the light-switching at stations as trains arrive and depart, the system has helped the railway cut energy costs by approximately 20 percent.
Customers in all industries, including healthcare, retail and manufacturing, can take advantage of this instantaneous access to information with analytical capabilities to understand market and customer trends. For example, the new software can help retailers easily access and organise data from store, Web, catalog sales and internal inventory and merchandising systems to help analyse future buying trends and, in turn, make smarter business decisions.
“Today, the volume of information is growing exponentially from a variety of different sources. We are seeing a growing number of clients, who need to manage the velocity of decision making required to be competitive, and the nature of what can be analysed to predict new business opportunities,” said Arvind Krishna, vice president, IBM Worldwide Information Management Development. “The Informix warehouse platform can help companies manage their data more cost effectively with a simplified design and deployment using their existing Informix investments.”
The Informix Warehouse Feature is now available to Informix customers worldwide. Customers, developers and partners can find out more about this offering at www.ibm.com/informix/warehouse