HP Launches MFPs For Indian Businesses

HP has underlined its commitment to India with the launch of a new affordable A3 multifunction printer (MFP) developed for Indian businesses – the HP LaserJet Pro 400 M435nw - and two new HP LaserJet Enterprise M800 series flow MFPs that come with near field communications (NFC) touch-to-print and wireless direct.

The new HP MFPs allow for simple and more secured mobile printing, while streamlining customers’ digital and paper processes and increasing business productivity. These printers are priced at:

• HP LaserJet Pro 400 M435nw – INR 63,750

• HP LaserJet Enterprise M830 MFPs – INR 709,164

• HP LaserJet Enterprise M880 MFPs – INR 701, 553

Emphasising India’s importance for HP worldwide, Pradeep Jotwani, Senior Vice President, LaserJet and Enterprise Solutions at HP said, “India remains a strategically important market for HP and we are committed to deliver innovation that is made for India to address the needs of customers.”

HP also launched a new Managed Print Specialist Resell program – a partner Managed Print Services (MPS) program that allows Indian SMB and Enterprise customers to access HP’s latest MFP innovations and differentiated services including multi-vendor support. The program creates a secure and centrally managed print environment that streamlines workflows, optimises document output and related business processes.

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“Organisations need to adapt quickly to the changing landscape of information technology, which includes dealing with the vast amounts of data and processes created by a growing mobile workforce,” said Pradeep Jotwani, senior vice president, LaserJet and Enterprise Solutions, HP. “New innovations and an updated LaserJet printing portfolio help improve customers’ mobile print experience and transform the management of digital and print workflows for potentially greater business performance.”

HP has also announced the next phase expansion of its all-new HP Managed Print Specialist Resell program. India is the first country in Asia to launch this program. The program is designed to precisely meet the unique demands of customers in India.

Increasingly, medium-sized organisations have been asking for an operational expenditure model instead of the capital expenditure to reduce their overall cash outflow on printing and have a managed IT Infrastructure that improves their business outcome.

The HP Partner MPS program offers customers a cost-per-page agreement, fleet optimisation and solutions, coupled with differentiated services for maintenance and supplies replenishment. The HP Managed Print Specialist Resell program is designed to provide resellers with greater differentiation in the high-growth market of Managed Print Services (MPS) among India’s SMBs and enterprises.

The program in future will also include access to a cloud-based application – HP Express Decision Portal – that connects customers, partners and HP Support in a chain, providing partners with “proposal and quote generation for cost-per-page pricing, client invoicing and reporting, device monitoring, and account and contract management.”