Market research firm Infonetics Research has released its new Enterprise Telepresence and Video Conferencing report, which provides market size, vendor market share, and analysis for PBX-based video phones and software, as well as dedicated video conference infrastructure and endpoints, including immersive telepresence and software.
According to the report, annual enterprise video conferencing and telepresence system revenue grew 18% in 2010 to $2.2 billion worldwide. Infonetics Research expects the enterprise video conferencing and telepresence market to more than double between by 2015, when it will hit $5.0 billion
Due to their versatility, multi-purpose room systems account for the majority of enterprise video conferencing equipment. The report also states that immersive telepresence systems are expected to have the highest growth rates of all video conferencing equipment.
Thanks to their low cost and availability on PBXs, software-based endpoints out-ship hardware by 10:1. The acquisition of Tandberg propelled Cisco to the #1 spot in the overall enterprise video conferencing market, with 50% of revenue in 2010.
Polycom, states the report, maintains its solid second position for revenue, and leads for units shipped.
“Communicating via video continues to be one of the top trends in telecom, as evidenced by strong growth in the enterprise video market. Businesses worldwide are looking for richer means of communications with their employees, partners, and customers, and enterprise videoconferencing and telepresence solutions are a natural fit. The biggest winners in the enterprise communications market will be those who offer solutions that are multi-modal, visual (e.g., video-based), and support the collaboration requirements of globally distributed organisations,” said Matthias Machowinski, Directing Analyst-enterprise networks and video, Infonetics Research.