42% of Indian companies plan to invest in Big Data technologies: Survey

The adoption of Big Data technologies in India is likely to grow in 2015, according to survey conducted by Qlik. The survey of about 350 executives based in Mumbai and New Delhi found that while only 21 percent of respondents say they have implemented Big Data technologies, 42 percent said they plan to invest in Big Data technologies in the next 12 months.

The survey also found that the top three reasons Indian companies adopt Big Data technologies are: to improve productivity across their organisations; to improve understanding of customers, their needs, and purchase patterns; and to increase business revenues and profitability.
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“Despite the relatively low implementation of Big Data technologies in India today - a trend that is mirrored across most other markets in Asia Pacific, we’ve found that more and more companies plan to invest in Big Data in the near future,” said Phillip Beniac, regional vice president, Qlik Asia Pacific and Japan.

“India, being a high growth economy, is in a strategic position to leapfrog over other countries in helping companies to adopt technologies that turn raw data into insights,” Beniac added.

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The biggest Big Data challenge that companies face is accessing and analysing large volumes of data to discover new insights, followed by managing the growing variety of data, the survey said.