Tata Motors launch Zest anniversary edition in India at Rs 5.89 lakh

Tata Motors has launched an anniversary edition of the Zest at Rs 5.89 lakh for the petrol variant and Rs 6.94 lakh for the diesel (ex-Delhi). The anniversary edition kit comes at a premium of Rs 15,000 over the XMS variant and Tata claims that customers will enjoy benefits worth Rs 31,000.

Mayank Pareek, president of Tata’s passenger vehicle business unit had said, “We are delighted to announce that Zest from Tata Motors, which is the company’s first brand new product under its Horizonext strategy, has completed one year in the industry. On this occasion, we would like to extend our gratitude to our customers for trusting the brand. With the special edition we celebrate its 1st anniversary with our customers and hope to see the brand evolve as a winner in its class in the years to come.”

The anniversary edition Zest comes in a new Vocal White colour with body graphics and an Anniversary Edition badge on the C-Pillar. Additionally, the kit offers new wheel covers, Piano Black outside rear view mirrors, ‘Anniversary’ embroidery on the front seats, a remote controlled rear windshield curtain, a bottle holder on the floor console and illuminated scuff plates at the front.

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