Sports Illustrated wants readers to experience Swimsuit issue in an immersive way with VR

Virtual reality is an upcoming technology which has faced many roadblocks, but looks like Sports Illustrated has tried to leverage it at its best. The latest Swimwear issue could make you feel like a part of the swimwear photoshoot with virtual reality googles strapped on. Yes, you heard that right!

Interestingly, and hitting the right chords, it has decided to rollout companion apps for both Android and iOS users, that will bring news, photography, video and virtual reality clips to users. The selection of VR videos with cover models Nina Agdal, Irina Shayk and Hannah Davis.

Want to know more? Click here...  Oh, the video's at that link too

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Updated Date: Feb 16, 2016 15:45:47 IST

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