 "'Make in India, Make for the World': Indian envoy to US attends launch of Make in India bicycles at Walmart")
The Indian ambassador to the US Taranjit Singh Sandhu on Tuesday expressed his happiness to attend the launch of the first Made in India bicycles at a Walmart store in America.
Make in India, Make for the World!
— Taranjit Singh Sandhu (@SandhuTaranjitS) December 12, 2023
Delighted to witness the launch of Walmart 🇺🇸 first made in 🇮🇳 bicycles, manufactured by #HeroCycles #Ludhiana. pic.twitter.com/DMYVpt46DF
Taking to X, Sandhu said, “Make in India, Make for the World! Delighted to witness the launch of Walmart in the US first made-in India bicycles, manufactured by #HeroCycles #Ludhiana.” Walmart had recently announced a collaboration with Hero Ecotech Ltd., a prominent Indian manufacturer and exporter of bicycles, to introduce India-made bicycles in select US stores just in time for the holiday season. The cruiser-style bikes, branded as Concord and available in adult-sized men’s and women’s versions, contribute to Walmart’s expanding range of bicycle offerings. Hero Ecotech Ltd. is among many Indian manufacturers who are building supplier relationships with Walmart, helping the company accelerate their goal to triple exports of goods from India to $10 billion annually by 2027. According to a press release by the company, India’s rich history as a leading manufacturer of bicycles is exemplified by Hero Ecotech Ltd. The cruisers sold in Walmart US stores are built with more than 90 per cent of raw materials sourced from India. The company stands as one of the premier manufacturers of mobility products in India and holds the distinction of being India’s largest exporter of bicycles, shipping to over 80 countries. Walmart’s commitment to the India market is not new, with the company already exporting products across a range of categories. As part of Walmart’s contribution to the country’s Make in India initiative, the company aims to empower 50,000 MSMEs to participate in domestic and global supply chains through Walmart Vriddhi, a comprehensive growth and training program launched in 2019 that helps MSMEs modernize, scale, and meet their domestic and international ambitions. With inputs from agencies
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