If you are reading this on any sort of device, then you will understand how familiar and comforting the blue-yellow-red-green logo is. Most of the times, it is the first thing we see when we fire up our machines, it’s the first thing we seek out when we want to know something and at times it’s the only thing on our screens. [caption id=“attachment_2417740” align=“alignleft” width=“380”]
The refined Google logo. AP[/caption] Yes, we are talking about the Google logo. But even the familiar sight of the Google logo is different now, as the company refined its famous logo as part of preparations to become a part of the new holding company Alphabet. The new logo maintains the same colour scheme but the shades are of slightly different hues, and it has a new typeface called “Product Sans” that is meant to resemble the simple printing in a grade-school book. This replaces a serif typeface that Google has been using in its logo for more than 16 years. But the most striking thing is the “e’’ in the end which is
slightly tilted to reflect Google’s sometimes off-kilter thinking
. The new logo received a mixed response on social media — with many being resistant to the change, but some actually liking the fresh look. However, the Twitterati, as expected, had a lot of tongue-in-cheek things to say about it. Here are some of the best Twitter reactions to the new Google logo:
Impact Shorts
More ShortsHowever, most people seemed to be concerned about the crooked ’e’, which is the stuff of OCD nightmares:
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