India’s famous wedding season has gone global — literally. A rising trend known as wedding tourism is drawing travellers from across the world to attend traditional Indian weddings as paying guests. Tourists from countries like Germany, the U.S. and Australia are booking curated experiences that let them join the festivities — from henna ceremonies and musical nights to lavish feasts and fireworks — for around $100 a ticket. The concept benefits both sides: couples offset part of their massive wedding budgets, while visitors get an authentic cultural immersion. With over five million weddings expected this year, generating nearly $77 billion, India’s wedding tourism boom is fast becoming one of the country’s most colourful and profitable travel trends.