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Inside the Labubu Craze: Pop Mart’s Goblin Doll Now a Gen Z Status Symbol | Firstpost America | N18G

Labubu, the mischievous goblin-like toy from Chinese collectable giant Pop Mart, is taking Asia by storm. Created by German artist Kasing Lung, the oddball figurine has gone from niche to must-have, with fans queuing overnight and paying thousands for rare editions. The craze spans from Hong Kong to Bangkok, fuelled by celebrity endorsements from BLACKPINK’s Lisa to Angelababy.

Inside the Labubu Craze: Pop Mart’s Goblin Doll Now a Gen Z Status Symbol | Firstpost America | N18G

https://media.nw18.com/media-assets/wbx6pq/a5f1af15-9db5-497b-8fc9-10194f32ac4d/06-2025/3-2025/JjaDI3oRDQ-6PZot10eLb2705-LABUBU-DOLLSSHORTSmp4-skuMMJMwRq/1080highp-h264.mp4

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Inside the Labubu Craze: Pop Mart’s Goblin Doll Now a Gen Z Status Sym...